Start from template
Restaurant · Reactivation
CAMPAIGNS · CRM
Win your customers back.
Sector-specific ready templates, approval-led send, real-time delivery tracking. ETK + IYS compliant email campaign flow; spam and legal risk are removed from operations.
- 60 ready templates
- Approval-led flow
- ETK + IYS compliant
CAMPAIGN · APPROVEDRestaurant
Karaköy branch · Welcome-back discount
Edit subject + body
EN · 142 words
Pick recipient list
420 customers · dormant 60d
Buaze team approval
Approved · 17:42
Sending
In flight — 312/420
WHY IT MATTERS
Why do customer campaigns matter?
Acquiring a new customer is on average 5x more expensive than winning back an existing one. Customers who visited in the past but have not returned in the last 60 days are the "oh, they're still here" cohort — they come back with a single nudge. The only matter is communicating at the right time with the right tone.
The Buaze campaign module turns this communication into something operational + compliant. Sector-specific ready templates (restaurant "welcome back", clinic "follow-up reminder", hotel "end-of-season special"), Buaze team approval (ETK §5, IYS compliance), real-time delivery tracking. You're not writing from scratch; you know what to send, to whom and how to phrase it.
COMPLIANCE
How does ETK + IYS compliance work?
In Türkiye, sending a commercial electronic message (ETK §5) legally requires sender legal entity, contact info and unsubscribe link. IYS (Message Management System) centrally holds all consent/refusal records; sending to opt-out individuals carries an administrative fine.
Buaze provides three-layer protection: (1) Mail footer auto-includes ETK §5 required fields, (2) IYS subscription is checked before sending, (3) Buaze team manually approves every campaign — suspicious content, missing sender info or recipients without KVKK marketing consent are rejected. Audit log persists as a forensic trail.
CAMPAIGN LOOP
Templatize. Approve. Send. Measure.
01
Sector-specific template library
10 sectors (restaurant, hotel, clinic, retail, beauty, fitness, education, legal, delivery, generic) × 3 categories (reactivation, special offer, feedback request) × TR + EN = 60 ready templates. Compliance-safe copy by the Buaze team.
02
Approval-led flow
Owner drafts → Buaze team reviews (ETK §5, IYS compliance, brand consistency) → approves or rejects (with reason). Spam risk + legal risk removed operationally.
03
Real-time delivery tracking
Per-recipient status (sent / delivered / bounce / unsubscribed) tracked live. KPI grid: recipient / sent / failed / bounce. CSV export from the owner panel.
04
Integrated with review management
After a campaign goes out, do customer reviews increase? Filter the inbox by campaign tag, see attribution. The feedback → campaign → feedback loop closes.
READY TEMPLATES
60
10 sectors × 3 categories × TR + EN, by the Buaze team
APPROVAL FLOW
4 adım
Draft → Pending → Approved/Rejected → Send
DELIVERY TRACKING
Live
Per-recipient status: sent, delivered, bounce, unsubscribe
FREQUENTLY ASKED
Everything about campaigns.
Who approves campaigns?
The Buaze team reviews and approves every campaign send. We assess ETK §5 sender identity, IYS subscription status, brand consistency and spam risk. After approval the owner schedules and the send begins; if rejected, the reason (min 20 chars) is recorded in the audit log.
What is in the template library?
10 sectors × 3 categories × 2 languages = 60 templates. Sectors: restaurant, hotel, clinic, retail, beauty, fitness, education, legal, delivery, generic. Categories: reactivation (return-to-business for dormant customers), special offer (seasonal discount), feedback request (review prompt). All copy is reviewed by the Buaze team to be review-gating-safe and customer-agency-aware.
How do you stay compliant with ETK and IYS?
Three-layered: (1) Mail footer auto-includes sender legal entity + contact + unsubscribe link (ETK §5), (2) IYS subscription is checked — opt-out customers never receive, (3) the Buaze team manually verifies during approval. Every action is preserved forensically in the audit log.
How does recipient segmentation work?
In the Customers panel, build a segment: average star (4★+ happy, 3★- needs attention), last visit date (60 days+ dormant), average spend (premium customer), KVKK marketing consent. Save the segment, reuse in campaigns. Anonymous feedback is automatically excluded (KVKK §7).
Is it integrated with the owner panel review management?
Yes. Filter incoming reviews by campaign tag after a send to analyze attribution. In the review inbox, "campaign-sourced" reviews are visible separately; which campaign produced which actual review effect shows up in the conversion-attributed report.